Palm Introduces Centro Smart Device

Palm today announced the forthcoming release of the Palm Centro smartphone available in mid-October on Sprint Wireless.

Palm Centro
Palm Centro running integrated IM application

Click to enlarge.

Designed for individuals and traditional mobile phone users looking for a better way to manage their professional and social lives, Palm, Inc. and Sprint today introduced the Palm Centro smart device, at $99.99 With voice, text, IM, email, web, contact and calendar capabilities, a full-color touch screen and full keyboard, Centro brings Palm simplicity and organization to customers who want to stay connected with co-workers, friends and family. Centro will be exclusive through Sprint in the United States for 90 days and is available in onyx black or ruby red.

Palm Centro
Palm Centro in ruby red

Click to enlarge.

With Centro, Sprint customers can quickly and easily text co-workers and friends, manage email, keep track of their schedules, check stock quotes, watch videos on YouTube, keep current on the latest news, capture and share pictures, browse restaurant reviews on Yelp, and get directions on Google Maps–all in one small, compact phone. Centro operates on the Sprint Mobile Broadband Network — the fastest and largest national mobile broadband network — giving customers a fast and flexible experience with entertainment and resources on the go.

With a fun, new compact design, Centro is the smallest and lightest Palm phone to date. Centro has a modern, stylish look that feels comfortable in the hand, pocket or evening purse.

Centro was designed as a great phone, messaging, and organizational device, and is incredibly easy to use. It allows users to easily connect with friends, family and co-workers by voice, email or text. And with its full keyboard, Centro makes it easy to quickly and efficiently type text messages and respond to emails, communicating complete thoughts and ideas. Since Centro comes with the Palm O, it offers all of the great organizer functionality that Palm is renowned for, such as a detailed and integrated Contacts list. Also, the simple and handy calendar makes it easier to manage increasingly busy lives, whether it’s juggling business meetings or keeping track of school activities.

As the newest member of the Palm family, Centro is expected to attract new users to the smartphone category. According to IDC, the smartphone market is shifting to the mass market; U.S. smartphone shipments will grow from 13.8 million in 2007 to 74.4 million in 2011.

"Palm Centro has the power of a broadband smartphone at the price of a standard 12-key phone," said Ed Colligan, president and chief executive officer of Palm, Inc. "People looking to have all their contacts and calendar at the touch of a button, plus YouTube streaming videos and the Internet can now get it in a small, cool design with the trademark Palm ease of use. If you’re thinking about stepping up to a smartphone, the Palm Centro should be your choice."

The NEW Palm Centro smartphone is now available for pre-order for $99 at palm.com.

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