Expect Palm Pre Shortages, Limited Advertising Campaign

Shortly after the announcement of a June 6th release date for the Palm Pre, Sprint’s CEO Dan Hesse indicated the company did not plan to spend much on advertising and expects supply shortages to develop. "We won’t be able to keep up with demand for the device in the early period of time," said Hesse.

The company believes pent up demand and early buzz will drive demand initially. The company clearly has high hopes for the Palm Pre and multi-tasking appears to be an early talking point, given it’s a clear differentiator from Apple’s iPhone. "You can do many things at once,‘ Chief Executive Dan Hesse said Tuesday at an investors conference held by JP Morgan. "You don’t have to close out one application to open another. You can do calendar and e-mail and surfing, all of those things at once."

The Palm Pre will be available starting June 6th at a price of $199.99 (after a $100 rebate and 2-year commitment). In addition to Sprint stores, the Palm Pre will be available at Best Buy, Radio Shack and select Walmart stores.

Rethinking your plan to camp out for the Palm Pre?

[via CBS Marketwatch]

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